Caring for Animals
As cattle farmers and ranchers, we believe quality beef begins with quality cattle care, which is why we work hard daily to keep our animals healthy, safe and secure.
- We take pride in caring for our cattle, ensuring they have room to roam and grow, access to clean water, balanced nutritious feed and humane treatment.
- Caring for animals is a family tradition and commitment handed down and improved upon from generation to generation.
- There are approximately 1 million American beef farmers and ranchers whose livelihoods depend on treating animals humanely to produce a safe and wholesome product.
The Beef Quality Assurance (BQA) program outlines the essential elements for ensuring healthy, well-cared for cattle.
- BQA educates people at every step in the beef production chain about providing optimal care for cattle.
- "The Cattle Industry's Guidelines for the Care and Handling of Cattle" set forth BQA principles on cattle care and treatment.
- The guidelines were developed in cooperation with leading animal health and welfare experts.
- These guidelines include the "Code of Cattle Care," which states that abuse of animals will not be tolerated.
- More than 90 percent of all U.S. beef is raised under the BQA program, helping ensure the highest standards of animal welfare.